For entrepreneurs, software and applications are crucial for getting their start-up companies up and running. Having resources such as analytics, accounting, and social media management, the brand can improve and be successful. In addition to that, it is also important to see how the customer interacts with the website page, where they click and when their attention starts to dwindle. These are all important strategies the start up company will be using to keep their customer retention high and their costs low.
- To compete successfully with the big league IT companies, startups on a shoestring budget need the right software tools and applications to manage analytics, company promotion and accounting.
- Kissmetrics and Hotjar help track customer activity from initial visits to sales, analyze retention and conduct split testing. Hotjar’s heat maps show where your website needs design improvements.
- Botkeeper for bookkeeping and accounting automation/managing invoices, reports, billing. Canva, Buffer, Powtoon for graphics design, social media, video production. Clickup for project management.
“[These tools] help startups grow during their early stages — the most crucial of all.”